The music and culture festival "ASOBIEXPO 2025" by Asobisystem is confirmed to be held at Makuhari Messe!
Kyary Pamyu Pamyu will perform live for the first time after childbirth, approximately 1 year and 2 months later.

Asobisystem Inc. will hold the music and culture festival "ASOBISYSTEM 18th Anniversary ASOBIEXPO 2025" on July 20, 2025 (Sunday) at Makuhari Messe, International Exhibition Hall 9-11.



As the first wave of performers, Kyary Pamyu Pamyu, the Leaders of the New School, FRUITS ZIPPER, CUTIE STREET, KizunaAI, Toua, and Klang Ruler have been confirmed. Kyary Pamyu Pamyu will be taking the stage for the first time in about 1 year and 2 months after giving birth to her first child last year, and KizunaAI will be making her first domestic stage appearance after resuming activities from her sleep period.

Tickets will go on sale today, April 8 (Tuesday), starting with advance sales on the official HP. Further announcements regarding performers and content will be made as they are confirmed. For the latest information, please visit the official site (https://asobiexpo.com).

＜Kyary Pamyu Pamyu Comment＞
I'm really looking forward to my live performance after such a long time!
I hope to show a more powerful Super Kyary Pamyu Pamyu...
I want to make it the best day with everyone, so I would be happy if you could come and join us!

Event Overview
"ASOBISYSTEM 18th Anniversary ASOBIEXPO 2025"
Date: July 20, 2025 (Sunday) Doors open at 12:00 / Performance starts at 14:00 (tentative)
Venue: Makuhari Messe International Exhibition Hall 9-11

■ Performers
Kyary Pamyu Pamyu / Leaders of the New School / FRUITS ZIPPER / CUTIE STREET / KizunaAI / Toua / Klang Ruler and others

■ Tickets
Official HP advance
Ticket type and price: General reserved ¥7,700 (tax included, drink fee separate)
Application period: April 8, 2025 (Tuesday) 12:00 to April 20 (Sunday) 23:59
Sales URL: https://l-tike.com/st1/asobiexpo-officialhp
※ Paid for ages 6 and up

■ Official Site
https://asobiexpo.com


Performer Profiles

Kyary Pamyu Pamyu
Major debut in 2011. Successfully completed five world tours and performed at the world's largest music festival, Coachella, in 2022. Her creativity and expressions, free from societal norms, have attracted attention both domestically and internationally. She continues to evolve as an icon of 'HARAJUKU' and 'JAPANESE POP'.

Leaders of the New School
Self-proclaimed "representatives of youth in Japan". Their powerful dance and live performances, with all songs choreographed by the members, have garnered attention, and they made their world debut in 2021 under 88rising, which promotes Asian culture. Last year, they performed solo at Coachella in the U.S. and successfully completed a world tour that attracted a total of 110,000 people across 33 cities worldwide, including seven cities in Japan.

FRUITS ZIPPER
Debuted in April 2022 from the idol project "KAWAII LAB." Members include Amane Tsukiashi, Suzuka Chinzei, Yui Sakurai, Ruka Nakagawa, Mana Manaka, Karen Matsumoto, and Noel Hayase. With the concept of "from Harajuku to the world," they promote "NEW KAWAII" from the fashion district of Harajuku, a hub of diverse cultures and individuality.

CUTIE STREET
Debuted in August 2024 from the idol project "KAWAII LAB." Members include Risa Furusawa, Aika Sano, Kana Itakura, Ayano Masuda, Eru Kawamoto, Miyu Umeda, Nagi Manabe, and Haruka Sakuraba. Eight members with different ages and backgrounds will act as "KAWAII MAKERS" to promote the "KAWAII" they create from Harajuku to the world.

KizunaAI
A virtual being and artist who operates under the theme "I still want to connect, to know you." Born in 2016 as a pioneer of virtual YouTubers, she has expanded her activities as a multi-talent but went on hiatus in 2022. After a three-year sleep, she resumed activities in 2025, seeking new expressions through music.

Toua
A new era icon, Toua, who has gained immense support from Generation Z with a gender-neutral sensibility and unique character. She continuously creates buzzwords and culture, showcasing her talents in various fields such as book publishing, apparel brand direction, and music activities. In the first half of 2024, she was selected as the 3rd place in the "Generation Z Trend Ranking" YouTuber category, with a total of over 3 million followers on social media.

Klang Ruler
A five-member band formed in 2015, mainly consisting of classmates from vocational school. They are gaining attention with their "new age pop" that intersects nostalgia and novelty, creating sounds that transcend genres and eras. In 2024, they will release their 1st album and 1st EP in quick succession. The lead track of the EP, "Unbelievable," was selected as the ending theme for the TV anime "Trillion Game."